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Quote Template:

Full-Service Wedding Planning Proposal

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## Full-Service Wedding Planning Proposal Prepared for **[couple names]** Thank you for considering this proposal for your wedding celebration on **[wedding date]** in **[city, state]**. This service is designed for a wedding of approximately **[guest count] guests**, with the ceremony and reception at **[venue name]**. ## Your Planning Experience You will have one point of contact from the first planning conversation through the final guest departure. We will turn your priorities into a clear plan, recommend trusted vendors, manage timelines and details, and keep decisions moving at a comfortable pace. Planning will begin with a discovery meeting to define your style, guest experience, budget priorities, and planning schedule. You will receive practical guidance before every key decision, along with organized documents that keep the full team aligned. ## Included Scope - Wedding vision, priorities, and planning roadmap tailored to your celebration. - Venue search support and review of up to three suitable venue options. - Curated vendor recommendations, proposal comparison, and contract review support. - Design direction for ceremony, cocktail hour, reception, stationery, and guest experience. - Budget tracking and payment calendar based on your approved vendor selections. - Detailed wedding-week timeline, vendor confirmation, floor-plan coordination, and final walkthrough preparation. - On-site coordination for the ceremony and reception, including vendor arrival management, timeline execution, and issue resolution. ## Client Collaboration You will provide timely decisions, vendor deposits, guest information, and access to your selected venue and vendors. All vendor contracts are entered into directly by you. This service does not include third-party vendor fees, venue charges, rentals, catering, travel, accommodations, taxes, gratuities, or insurance. ## Next Steps To reserve **[wedding date]**, please return this proposal signed by **[proposal acceptance date]**. Planning will begin with a kickoff meeting scheduled around your availability. Any additional services requested beyond this scope will be approved in writing before they are arranged. We look forward to creating a celebration that feels personal, well-paced, and welcoming to every guest.

Wedding vision consultation, planning roadmap, and budget framework1 200 $US
Venue search, site-visit coordination, and review of up to three venue proposals1 800 $US
Vendor sourcing, recommendation, proposal comparison, and contract review support3 500 $US
Event design direction, guest-experience planning, and production timeline development2 200 $US
Wedding-week vendor confirmation, final walkthrough, and on-site coordination for ceremony and reception4 200 $US
Option — Rehearsal dinner planning and on-site coordination1 200 $US
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Wedding Planner Proposal Template: Full-Service Wedding Planning

This full-service wedding planning proposal template is designed for wedding planners who manage a couple’s celebration from the first consultation through the wedding weekend. It gives you a clear, client-ready structure for presenting your planning scope, service fee, payment schedule, and expectations before the contract is signed.

Use this wedding planner proposal to quote comprehensive planning services such as venue research, budget management, vendor sourcing, design development, guest experience planning, timeline creation, and day-of coordination. It helps you charge confidently for both the visible work and the behind-the-scenes hours that make a wedding run smoothly.

Why use this full-service wedding planning proposal template?

  • Make your scope easy to understand. Separate full planning deliverables from optional services, so clients know exactly what is included before they compare proposals.
  • Protect your planning time. Define meetings, venue visits, vendor communication, travel, setup supervision, and wedding-day coverage rather than leaving those hours implied.
  • Present your fee professionally. Show whether you charge a flat planning fee, a percentage of the wedding budget, or an hourly rate for additional work.
  • Avoid budget misunderstandings. Clarify that vendor contracts, rentals, floral installations, catering, stationery, and other event expenses are paid separately from your planning fee.
  • Create a smoother booking process. Include a deposit, installment dates, and proposal expiration date, giving the couple a clear path from inquiry to signed agreement.

What the template includes

  • Client and event overview: The couple’s names, wedding date, venue or venue status, guest count, location, estimated overall budget, and planning priorities.
  • Planning vision and objectives: A short summary of the desired wedding style, guest experience, cultural requirements, destination considerations, and key decision-making goals.
  • Full-service planning scope: Your specific deliverables, such as budget creation, venue selection support, vendor recommendations, contract review support, design direction, floor plans, production schedules, and rehearsal coordination.
  • Vendor management: The number and types of vendors you will source or manage, including venue, caterer, photographer, florist, entertainment, rentals, transportation, stationery, beauty, and cake.
  • Design and styling services: Mood boards, color palette, tablescape concepts, linen and rental selections, signage direction, and installation coordination where included.
  • Wedding weekend coordination: Final timeline, vendor confirmations, ceremony processional, rehearsal oversight, setup supervision, problem-solving, and on-site coordinator staffing.
  • Investment and payment schedule: Your planning fee, retainer, remaining installment dates, accepted payment methods, and late-payment terms.
  • Optional add-ons and exclusions: Additional events, destination travel, extra assistants, guest concierge services, RSVP management, welcome bags, and services not covered by the proposal.
  • Terms and next steps: Proposal validity period, booking instructions, signature fields, and a reference to your full client agreement.

How much should a wedding planner charge?

Full-service wedding planning is usually priced as a flat fee, a percentage of the total wedding budget, or a combination of a base fee plus hourly overages. The right amount depends on your market, event complexity, guest count, location, and the amount of vendor and design management required.

As a North American pricing guide to adjust for your business:

  • Flat full-service planning fee: roughly $3,500 to $12,000+ for a local wedding. Newer planners may begin near $3,500, while luxury, multi-day, or high-budget events can exceed $15,000.
  • Percentage-based pricing: often 10% to 20% of the total wedding budget, commonly with a minimum fee. This model suits events with substantial production and vendor coordination.
  • Hourly planning or consulting: approximately $75 to $250 per hour for additional planning, limited consulting, or work beyond the agreed scope.
  • Wedding-day or weekend assistants: commonly $300 to $1,200 per assistant, depending on hours, responsibilities, and local labor costs.
  • Travel and destination work: quote transportation, accommodation, per diem, and travel-day fees separately. Do not absorb these costs into a standard local planning package.

A realistic proposal should also state whether sales tax, credit-card fees, and reimbursable expenses are additional. For example, a $1,200 retainer can secure the date, with the balance divided into scheduled installments.

Who is this template for?

  • Independent wedding planners offering end-to-end planning and coordination.
  • Boutique planning studios serving couples with complex vendor, design, or logistics needs.
  • Destination wedding planners managing travel, room blocks, welcome events, and multi-day itineraries.
  • Event planners expanding from month-of coordination into full-service wedding planning.
  • Planners responding to inquiries from couples who have a venue or date but need professional guidance for every next decision.

Frequently asked questions

Should a full-service wedding planning proposal include the vendor costs?

Include the couple’s estimated overall wedding budget and, if useful, a preliminary budget allocation. However, vendor fees should remain separate from your planning fee unless your business model expressly includes bundled services. Identify any costs that are estimates and subject to vendor availability.

How many meetings should be included in a wedding planner proposal?

Set a reasonable number of planning meetings based on your package, such as monthly meetings during active planning plus final walkthroughs and rehearsal attendance. Also state how additional meetings, site visits, and consultations are billed. This prevents unlimited access from becoming an unpriced expectation.

Should I charge separately for the rehearsal and wedding day?

For full-service planning, rehearsal management and wedding-day coordination are often included, but the proposal should specify the coverage hours and number of staff members. Charge separately when the event requires extended hours, multiple venues, a second day, or additional coordinators.

What should happen after the couple accepts the proposal?

Ask the couple to sign your agreement and pay the stated retainer before you reserve their date. The proposal can summarize your services, but the signed contract should contain your cancellation, liability, payment, and change-of-scope terms.