Quote Template:
Brand identity
Brand identity design
A brand you recognize without reading the name
You have a logo. What you don’t have yet is a system: rules that make everything you produce look consistent and unmistakably yours.
Explore the processThe problem
Your assets were made ad hoc, by different hands. Result: three blues, two typefaces, and a logo in five versions. It’s not an aesthetic issue, it’s a recall issue — a brand that changes face every time it speaks doesn’t stick.
The approach
From strategy to production files
Brand platform
Positioning, values, expression territory, and tone of voice. It’s the document that ends the arguments.
Visual territory
Three creative routes presented with rationale. One is selected and then refined.
Full identity
Logo and its variants, palette, typefaces, iconography, photo treatment.
Guidelines and applications
The usage manual, plus templates for your everyday materials.
The framework
What you commit to
8
Weeks from platform to guidelines
3
Creative routes presented
2
Rounds of revisions included per phase
They did it
What our clients say
Investment
The budget
Transfer of usage rights included, with no limit of time or territory. Payment in two installments, at signature and on delivery of the guidelines.
Frequently asked questions
Before you sign
Ready to lock in your brand?
Accept the proposal online. The first workshop happens within the next two weeks.
Premium proposal to sell a brand identity: brand platform, logo, guidelines, and applications.